GBS Corp
  • North Canton, OH, USA
  • Full Time

comprehensive benefit package: medical, dental, rx, vision, accident, short term and long term disability, paid time off, retirement plan, tuition reimbursement, cash profit sharing, incentive program, retirement planning, rate progression, annual merit increase


This position is an entry-level lead generation role. Designed to create a career path for the Business Development Associate to advance to a Sr. Business Development position. GBS expects an employee to spend a minimum of one year as a Business Development Associate (BDA) prior to advancing.


  • Phone-based prospecting with a predefined account list to identify fully qualified leads.
  • Develop a thorough understanding and acknowledge the relevance of GBS products and services to the market.
  • Promote GBS Products and Services through all facets of business development, promotions, mass mailings and sales letters.
  • Conduct Business Development calls to promote products and uncover interested prospects that will flow through the sales process.
  • Conduct Business Development calls to upsell GBS products and services to existing customers.
  • Coordinate with sales and marketing teams to identify areas of lead generation opportunities.
  • Generate early-stage demand resulting in an increase of quality leads into the sales pipeline.
  • Seek relevant information from leads in order to qualify them for our sales team to work through their sales processes.
  • Utilization of for documenting prospecting efforts and tracking client information.
  • Make suggestions to improve the process and increase sales performance.
  • Utilize MS software programs for personal productivity on your computer. The programs are used for business development scripts, presentations and personal productivity.
  • Participate in Sales Guide development/revisions with the Marketing and Sales Team to educate others on the products and services.
  • Timely completion of all weekly and monthly reports and activities.
  • Must meet minimum assigned business development goals or requirements and provide all requested activity reports to your manager.
  • Read brochures and education materials and attend system demonstrations in order to become intimately familiar with the various GBS products.
  • Participates in sales events (e.g. trade shows, seminars), as required.
  • Perform other duties as assigned and/or assume additional responsibilities as required.

QUALIFICATIONS (Knowledge, Skills, and Ability Requirements)

  • Bachelor's Degree (Preferred)
  • Sales/Lead Generation experience a plus
  • Hunter mentality
  • Business Acumen
  • Problem Solving/Analysis
  • Understand business processes.
  • Experienced in utilizing the PC, Microsoft Office and the internet for presentation, business software, project management, and all forms of communication.
  • Effective verbal/written communication skills. Ability to communicate in a professional manner when dealing with customers, partners, etc.
  • Ability to work as part of a team.
  • Good organizational skills and follow-through.
  • Business development experience preferred, but not required.


Does this job have supervisory responsibilities? No

Are there subordinate supervisors reporting to this job? No

Are there other non-supervisory employees who report directly to this job? No


None required, but any type of degree or certification would be desired.

GBS Corp
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